TU4ever
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RE: [split] AAC TV proposal
(02-06-2018 10:27 PM)Pitt Co Pirates Wrote: (02-06-2018 09:09 AM)KNIGHTTIME Wrote: (02-01-2018 02:20 PM)Attackcoog Wrote: (02-01-2018 12:54 PM)TU4ever Wrote: (02-01-2018 12:16 PM)Attackcoog Wrote: ^^^^^^THIS^^^^^^
20-25 games---NBC/NBC-Sports
20-25 games---ABC/ESPN/ESPN2/ESPNU
The rest---CBS-Sports or a streamer.
Thats how you get to 6-8 million a team.
Actually I believe this is how you get 8-10 million per team.
The most likely scenario is we sell more football to one {30 games} than the other {20 games}. The first deal would be light on bball. The second one will have more basketball.
Deal Z: 4-5 million
30 football games (1st and 3rd pick each week)
Conference Championship football
50 basketball games (3rd and 4th pick)
1st pick women's basketball games
OTA network and their sports channels or ESPN. This deal would fit best with NBC, 1 OTA game a week, 1 NBC sports game. Basketball OTA option if it's a good one, NBC sports for the other games.
Deal Y: 3-4 million
20 football games (2nd pick)
70 basketball games (1st and 2nd pick)
Basketball conference tourny
Baseball
OTA network and their sports channels or ESPN. This is the one for ESPN. They will bid a little less then what they did last deal but come away with similar content and as far as ESPN/2/News/U is concerned they'll basically be the same as this year. ESPN also dumps the conferences digital production. This is also a likely target for CBS or NBC if they are outbid on the Deal Z. Basketball would sit nicely with cbs' programming already, solid football for their sports network. Baseball is a solid filler for content.
Deal X: 1 million or less
10 football games (4th pick)
30 basketball games (5th pick)
1st pick of Olympic sports
Remaining women's basketball
Digital network or ESPN/CBSsn/NBCsports filler for the networks who need content.
Deal W: Returned to schools
12 football games
42 basketball games
Any women basketball games not picked, any Olympic sports left
Some schools will make some money off of these but it will probably vary a good deal. Local broadcasts, digital, school networks.
We'll see. Im basing my number of the recent MLS Soccer and Premier League (US rights only) media deals. MLS Soccer has ratings that are actually below AAC ratings. Premier ratings are generally similar to slightly superior to AAC ratings. MLS has a 75 million deal (split between 3 networks) and Premier US rights are owned by NBC for 160 million. 75 million = 6.25 per team. The 160 million dollar Premier contract would indicate 13 million per AAC team. So anywhere in that range is not totally unreasonable---but given that the cord cutting has put some pressure on the networks---and given our current valuation is just 2 million per team---Ive leaned toward the lower end of that range.
Being honest I would be thrilled with $6 million each. We just don't have a national brand (at least yet) to drive ratings for everyone. $6 million would give us a huge separation with g4 which is what I want to see. Get us a few million more for the budgets, good exposure, and have whichever network promote the P6 narrative.
To the contrary this is a content issue to providers. We are a extremely good price point to ratings and their are numerous time slots to be filled.We are a bargain in today's market and the next best thing per say from the higher revenue conference. $8MM is the floor and I'm pretty sure our cards are being played right behind the scenes. ESPN will have the first right of refusal, but they know what a good investment we've been taking advantage of our uncertainty at the time. That's not in play this time so it's time for a fair deal or it will be time to go to market.
ESPN doesn't have the first rights anymore. They can sign us early but it's wide open for offers on where we go.
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02-07-2018 12:35 AM |
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