Repeating myself from the realignment board about the Big 12:
The Big 12 will wait for 2025 and try to reel in some big fish like FSU, Clemson, Notre Dame, etc.
When that inevitably fails, they will make offers to some combination of Cincinnati, Louisville, and BYU. Apologies to USF/UCF fans, but the Big 12 does not want into Florida unless it is by Florida State. Slight chance USF could tag along with FSU, but don't count on it. Also, SMU fans know the Dallas market is Big 12 saturated, so, barring some kind of earth shattering conference implosion, they're going to be froze out for several more decades.
Louisville - Will likely turn down the Big 12 unless the ACC suffers other prior defections. Money difference is negligible and better fit in the Atlantic.
BYU - A cash grab, but not sure if this romance will ever come to fruition due to crazy demands. Also unsure if the rest of the Big 12 North want them.
Cincinnati - Marginal net positive but does give WVU a legitimate runningmate. Won't be the first invite issued, but Big 12 will need them at the end of the day.
Provided Louisville or BYU do not join, or if they do but a Big 12 team defects (my guess would be Kansas to the B1G),
Houston will be looked at as a 12th member. Simply put, outside of UT, the Big 12 is getting murdered in Houston by the SEC. UH vs. Big 12 matchups brings substantial viewership in the 10th largest media market, as well as being a logistical and sentimental favorite. With their new facilities being built, provided they haven't driven their program into a ditch by 2025, they will garner serious consideration provided the Northern alternatives do not pan out.
Now... let's all get comfortable and play inspired ball for the next 10 years while we wait for contracts to expire.