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RE: UNO Students to vote on adding Football in November
(09-28-2022 03:38 PM)quo vadis Wrote: (09-28-2022 12:36 PM)Cruhawk Wrote: (09-27-2022 08:35 AM)Frank the Tank Wrote: (09-27-2022 08:04 AM)MattBrownEP Wrote: A few notes on this....
* Officials at UNO and the Southland office have told me they expect this vote to pass. You never *really* know with students, and some votes have failed recently, but the word on the street is that they are expecting to be successful.
* This has absolutely nothing to do with moving to FBS, and honestly, doesn't even have that much to do with winning football games. UNO sees this as a donor engagement move, a student recruitment and retention move, and a *real estate move*. There's a lot of undeveloped land on the lakefront near UNO's campus, and the school has actually turned a profit on renting out athletic facilities like tennis courts before...and with this facility potentially being used by professional soccer, high schools and concerts, and with that part of the city not having a higher quality stadium, there is optimism that costs can be contained even if attendance for UNO football isn't huge.
* Back last year, when it looked like the Southland was on the ropes, UNO called around several different conferences, and was told their lack of a FB program hurt their options. They see this as a way to give their athletic department stability and give them more options, just in case. The Southland really wants this too, because even though they look stable now, as we've all seen, membership can change very quickly.
* IMO, the only ethical way to do this is if UNO was able to substantially match any commitment from students with corporate and community money. They appear to have done that. If the students don't think this is worth $300 bucks, then they shouldn't do it, but the school has found other money, especially for the stadium project.
TL;DR, UNO doesn't really care if this team only goes .500 and draws 5000 people a game. That's not the point. If it helps them recruit and retain students, and if they can find multi-uses for the stadium, it was a good use of money and resources.
That's a great synopsis. It shows how schools look at athletic programs beyond whether it's a straight profit/loss calculation (whether it might be optimistic or not).
Yep. I remember reading some articles some time ago about how an emerging trend at a lot of smaller D3 liberal arts colleges was to add a football team and it how it made practical and economic sense on multiple levels:
- D3 doens't award scholarships, so all students who enroll to play football usually pay some amount of tuition even after factoring in Financial aid (Ex: an 80-man roster paying an average of $25k/yr after financial aid can net about $2M in tuition revenue)
- Helps even out Male-Female Student body ratios by bringing on an extra 80-100 male students on campus every year (not a small thing at small colleges that generally skew female)
- Can influence campus atmosphere and school spirit, while also serving as a selling point to prospective students, and an additonal way to engage alumni (homecoming games, football banquets, etc.)
- Facilities improvements can be easier to obtain/justify (i.e. convert a soccer stadium to a multi-use field, expanding locker rooms/weight rooms, etc) since they're also usually utilzed by other sports as well.
Found the article from 2013:
https://www.sbnation.com/longform/2013/1...revolution
Seems like UNO is basically trying to use the same playbook as a marketing tool and enrollment growth engine. Especially if they can use it as an excuse to build new sports stadiums/facilities to create a new revenue stream via facilities rentals.
How successful it may be is TBD, but I can see the logic. NOLA and Louisiana love football for sure. And since LSU is some distance away in Baton Rouge, while Tulane seems to be its own thing independent of the city as an selective private university (ala Rice, Vanderbilt, Tulsa etc.), I think there is a space in the market for UNO to take up. Especially if they attract local recruits not good enough for LSU or who are overlooked by/not interested in Tulane and want to stay close to home...and having a brand new and eye-catching lakefront stadium doesn't hurt either.
I'm just not sure how well this will work.
Though I don't think you mentioned it, I thought about the impact of a new stadium on football attendance, so I just picked two random years for Tulane, one before and one after the construction of Yulman. In 2010, Tulane's NCAA attendance figure was 23,000 per game. In 2019, the last year before covid-19, it was 20,000 per game. Maybe those are unrepresentative years, but it doesn't look like Yulman has been a big boost for football attendance. I love Yulman, btw, it's a far more fun place to watch a Tulane game than the cavernous Superdome, well at least when it isn't 90 degrees outside, but still.
I also read an article from a New Orleans outlet that mentioned that Texas State, ODU, Georgia State and USA all added football around 10 or so years ago and their enrollments shot up very significantly.
Again, not claiming this is scientific research, but I was able to find some info on all those schools. First, Texas State seems to have been playing football for over 100 years, but anyway, from what I could tell their enrollment was around 27k in 2006, about 34k in 2011, and around 38k in 2019 (again, to screen out covid), so it seems their enrollment has been going up for a while without football impact I can discern.
ODU ... ODU added football around 2009. Their enrollment was 18k in 1997, about 22k in 2007 and is about 24k today. Again, not much boost there since adding football, and enrollment was rising before football.
USA .... USA added football in 2009. In Fall 2007, enrollment was around 14.2k. In Fall 2019, enrollment was 14.6k, essentially flat, no boost I can see from football.
Georgia State ... started football in 2010. I could not find direct data but a peer-report from UTSA in 2016 said GS's enrollment was just above 30k in 2009 and was just above 32k in 2016, six years after football started. Not sure that is much of an increase.
Again, this is strictly an off-the-cuff presentation, I might be missing important data on all these schools that would make me wrong. But from what I could tell, I just don't see much of an enrollment boost from football at these schools.
FIU is the only school I'm aware of that's seen an increase in enrollment since their football team started. However, they have one of the worst attendance in FBS, so it's hard to credit to the football team.
I'm not sure why people ignore the attendance when they talk about a football team leading to more students. If your university has 50,000 students, but only 10,000 average attendance, that means that at most 20% of your students are attending football games. (And even that would only be if every single person attending your game is a current student.) That would mean it's highly unlikely that very many of your students attended the university because of the football team.
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