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If the Tigers were in the B12 this year
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Tigerx3 Offline
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Post: #1
If the Tigers were in the B12 this year
See the excerpt from an article on tv exposure.

“ UC is improved this season, and the Bearcats are a bubble-watch team. But they haven’t been able to fully break free of the mediocrity the program has been mired in since 2019. Sitting at 5-7 in Big 12 play isn’t going to significantly move the excitement meter.

It can't help that the Big 12's media-rights deal relegates many basketball games to streaming-only. It's not UC's fault, but 12 of 18 conference games were slated to air exclusively on ESPN+ this season. Five of the last six regular-season games will be on ESPN+, making it hard to get casual fans interested down the stretch. UC was scheduled to appear only seven times on national TV in the regular season between Big 12 and non-conference games.

Two of UC’s three marquee wins this season were on ESPN+ − victories against then-ranked TCU and Texas Tech.

Hard to believe, but TV exposure in the American Athletic Conference was better. The Bearcats appeared on a regular, national TV network 16 times last season, including 12 league games. UC only had to play six conference games on ESPN+ during its last season in the American.
02-20-2024 11:30 AM
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fsquid Offline
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Post: #2
RE: If the Tigers were in the B12 this year
[Image: giphy.gif]
02-20-2024 11:42 AM
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true_blue_thru_and_thru Offline
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RE: If the Tigers were in the B12 this year
I also feel like ESPN/AAC engineered the tv schedule to feature us and FAU on the Thursday/Sunday rotation assuming we would both be decent. I assume too that us and FAU were on non-streaming more than other AAC folks.
02-20-2024 11:51 AM
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CatsClaw1 Offline
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Post: #4
RE: If the Tigers were in the B12 this year
(02-20-2024 11:30 AM)Tigerx3 Wrote:  See the excerpt from an article on tv exposure.

“ UC is improved this season, and the Bearcats are a bubble-watch team. But they haven’t been able to fully break free of the mediocrity the program has been mired in since 2019. Sitting at 5-7 in Big 12 play isn’t going to significantly move the excitement meter.

It can't help that the Big 12's media-rights deal relegates many basketball games to streaming-only. It's not UC's fault, but 12 of 18 conference games were slated to air exclusively on ESPN+ this season. Five of the last six regular-season games will be on ESPN+, making it hard to get casual fans interested down the stretch. UC was scheduled to appear only seven times on national TV in the regular season between Big 12 and non-conference games.

Two of UC’s three marquee wins this season were on ESPN+ − victories against then-ranked TCU and Texas Tech.

Hard to believe, but TV exposure in the American Athletic Conference was better. The Bearcats appeared on a regular, national TV network 16 times last season, including 12 league games. UC only had to play six conference games on ESPN+ during its last season in the American.

That's the old TV deal. Starting in 2025 those games will move to linear. And no, UC didn't get better exposure in the AAC, especially once the new Big 12 TV deal kicks in which is what that article failed to mentioned. Basketball will move to Fox, who does not have an exclusive streaming service, so every game will be on their linear service. So once the new deal kicks in UC will have far better exposure on Big 12/Fox than Big 12/ESPN and AAC/ESPN for both football and basketball.
(This post was last modified: 02-20-2024 12:45 PM by CatsClaw1.)
02-20-2024 12:30 PM
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aardWolf Offline
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RE: If the Tigers were in the B12 this year
(02-20-2024 12:30 PM)CatsClaw1 Wrote:  
(02-20-2024 11:30 AM)Tigerx3 Wrote:  See the excerpt from an article on tv exposure.

“ UC is improved this season, and the Bearcats are a bubble-watch team. But they haven’t been able to fully break free of the mediocrity the program has been mired in since 2019. Sitting at 5-7 in Big 12 play isn’t going to significantly move the excitement meter.

It can't help that the Big 12's media-rights deal relegates many basketball games to streaming-only. It's not UC's fault, but 12 of 18 conference games were slated to air exclusively on ESPN+ this season. Five of the last six regular-season games will be on ESPN+, making it hard to get casual fans interested down the stretch. UC was scheduled to appear only seven times on national TV in the regular season between Big 12 and non-conference games.

Two of UC’s three marquee wins this season were on ESPN+ − victories against then-ranked TCU and Texas Tech.

Hard to believe, but TV exposure in the American Athletic Conference was better. The Bearcats appeared on a regular, national TV network 16 times last season, including 12 league games. UC only had to play six conference games on ESPN+ during its last season in the American.

That's the old TV deal. Starting in 2025 those games will move to linear. And no, UC didn't get better exposure in the AAC, especially once the new Big 12 TV deal kicks in which is what that article failed to mentioned. Basketball will move to Fox, who does not have an exclusive streaming service, so every game will be on their linear service. So once the new deal kicks in UC will have far better exposure on Big 12/Fox than Big 12/ESPN and AAC/ESPN for both football and basketball.

What happens on Fox when one of the 13 programs in the Big12 better than UC are playing? Is there no streaming option?
02-20-2024 02:07 PM
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Tigerx3 Offline
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RE: If the Tigers were in the B12 this year
(02-20-2024 12:30 PM)CatsClaw1 Wrote:  
(02-20-2024 11:30 AM)Tigerx3 Wrote:  See the excerpt from an article on tv exposure.

“ UC is improved this season, and the Bearcats are a bubble-watch team. But they haven’t been able to fully break free of the mediocrity the program has been mired in since 2019. Sitting at 5-7 in Big 12 play isn’t going to significantly move the excitement meter.

It can't help that the Big 12's media-rights deal relegates many basketball games to streaming-only. It's not UC's fault, but 12 of 18 conference games were slated to air exclusively on ESPN+ this season. Five of the last six regular-season games will be on ESPN+, making it hard to get casual fans interested down the stretch. UC was scheduled to appear only seven times on national TV in the regular season between Big 12 and non-conference games.

Two of UC’s three marquee wins this season were on ESPN+ − victories against then-ranked TCU and Texas Tech.

Hard to believe, but TV exposure in the American Athletic Conference was better. The Bearcats appeared on a regular, national TV network 16 times last season, including 12 league games. UC only had to play six conference games on ESPN+ during its last season in the American.

That's the old TV deal. Starting in 2025 those games will move to linear. And no, UC didn't get better exposure in the AAC, especially once the new Big 12 TV deal kicks in which is what that article failed to mentioned. Basketball will move to Fox, who does not have an exclusive streaming service, so every game will be on their linear service. So once the new deal kicks in UC will have far better exposure on Big 12/Fox than Big 12/ESPN and AAC/ESPN for both football and basketball.

Really? Here I thought putting THIS YEAR in the title would generate conversation about this year. Not a criticism of Cincy but it was a criticism of the B12 contract was less than generous to Cincy.
Actually the article did talk about the new contract. It also had some less than positive comments about Cincy but I saw no reason to include them.

So think this year.
02-20-2024 09:46 PM
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Tiger87 Offline
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Post: #7
RE: If the Tigers were in the B12 this year
Yeah, pretty clearly this was a discussion about this year's lack of exposure for Cincy. Who knows how many linear games they will have in a few years, compared to the AAC. It's silly.
02-21-2024 10:18 PM
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hk25 Offline
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Post: #8
RE: If the Tigers were in the B12 this year
(02-20-2024 02:07 PM)aardWolf Wrote:  
(02-20-2024 12:30 PM)CatsClaw1 Wrote:  
(02-20-2024 11:30 AM)Tigerx3 Wrote:  See the excerpt from an article on tv exposure.

“ UC is improved this season, and the Bearcats are a bubble-watch team. But they haven’t been able to fully break free of the mediocrity the program has been mired in since 2019. Sitting at 5-7 in Big 12 play isn’t going to significantly move the excitement meter.

It can't help that the Big 12's media-rights deal relegates many basketball games to streaming-only. It's not UC's fault, but 12 of 18 conference games were slated to air exclusively on ESPN+ this season. Five of the last six regular-season games will be on ESPN+, making it hard to get casual fans interested down the stretch. UC was scheduled to appear only seven times on national TV in the regular season between Big 12 and non-conference games.

Two of UC’s three marquee wins this season were on ESPN+ − victories against then-ranked TCU and Texas Tech.

Hard to believe, but TV exposure in the American Athletic Conference was better. The Bearcats appeared on a regular, national TV network 16 times last season, including 12 league games. UC only had to play six conference games on ESPN+ during its last season in the American.

That's the old TV deal. Starting in 2025 those games will move to linear. And no, UC didn't get better exposure in the AAC, especially once the new Big 12 TV deal kicks in which is what that article failed to mentioned. Basketball will move to Fox, who does not have an exclusive streaming service, so every game will be on their linear service. So once the new deal kicks in UC will have far better exposure on Big 12/Fox than Big 12/ESPN and AAC/ESPN for both football and basketball.

What happens on Fox when one of the 13 programs in the Big12 better than UC are playing? Is there no streaming option?

I thought the B12 package was split between Fox & ESPN, & I assumed any non linear games would be available on ESPN+. But I could be mistaken, I know this season ESPN has been consistently promoting the B12 on ESPN+.
02-22-2024 04:39 PM
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umbluegray Offline
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Post: #9
RE: If the Tigers were in the B12 this year
(02-20-2024 11:51 AM)true_blue_thru_and_thru Wrote:  I also feel like ESPN/AAC engineered the tv schedule to feature us and FAU on the Thursday/Sunday rotation assuming we would both be decent. I assume too that us and FAU were on non-streaming more than other AAC folks.

They most certainly did. Both games at the end of the season where we should've been fighting each other for #1.

Here on ESPN, then the rematch on CBS.

Yeah, the conference office definitely did that on purpose. I knew it before they shared the schedule.
02-22-2024 05:00 PM
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