FIUFan
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Conference USA just moved to the top of the Go5 name recognition
The oBE is having a fit on their board trying to come up with a new name for their conference. Any marketing majors know what the branding/rebranding process is and what $250k will get you. I'm sure it has something to do with location, mission and make-up of the conference [Cincy, USF, Temple, UConn, UCF, Houston, SMU, ECU, Tulane, *Memphis and perhaps a couple of others]. Connect the dots here and you see they don't have a whole lot in common.
Most are in larger cities and public though you probably don't want to slight the privates with new name. What has now happened is probably a good thing for the Go5 as the playing field has been leveled yet again. Sooner or later we're going to see the need to work together to avoid the appearence of irrelevance.
p.s. good luck to the (fill in the blank) conference, they're going to need it.
(This post was last modified: 03-01-2013 10:24 AM by FIUFan.)
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03-01-2013 10:21 AM |
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ARandomHerdFan
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RE: Conference USA just moved to the top of the Go5 name recognition
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03-01-2013 10:30 AM |
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AndreWhere
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RE: Conference USA just moved to the top of the Go5 name recognition
Yes. CUSA is great. Hail Banowsky. Viva Albania.
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03-01-2013 10:32 AM |
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Big Dub
C-USA Troll?
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RE: Conference USA just moved to the top of the Go5 name recognition
Flagship Go5 conference gonna flagship :kneelsucka:
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03-01-2013 11:21 AM |
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eagleriffic
King of the Wicker People!
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RE: Conference USA just moved to the top of the Go5 name recognition
While id like to join the fun i have to point out that the Mtn West is probably has more name recognition than cusa. They have the media darlings boise st, bcs buster hawaii, are home of former bcs busters utah & tcu. While we may not want to admit it the mtn west name is at this time a better brand than cusa.
because of our line up changes no one knows who cusa is anymore.
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03-01-2013 04:08 PM |
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AndreWhere
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RE: Conference USA just moved to the top of the Go5 name recognition
(03-01-2013 04:08 PM)eagleriffic Wrote: While id like to join the fun i have to point out that the Mtn West is probably has more name recognition than cusa. They have the media darlings boise st, bcs buster hawaii, are home of former bcs busters utah & tcu. While we may not want to admit it the mtn west name is at this time a better brand than cusa.
because of our line up changes no one knows who cusa is anymore.
The MWC has been pretty well picked over, too. Picking up SJSU is arguably worse than some of our additions.
Overall, I agree with you, though.
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03-01-2013 04:19 PM |
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