adcorbett
This F'n Guy
Posts: 14,325
Joined: Mar 2010
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I Root For: Louisville
Location: Cybertron
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RE: IF and it is a big IF, the ACC got word that the B1G was considering UCONN...
I want to clarify to anyone reading my responses. I am strictly speaking to whether each team would make a good fit for the ACC and could make money. Not if they are the **best** team to expand with today.
(08-08-2013 03:44 PM)Lou_C Wrote: I guess it comes down to this, is there any real money to be made or at stake by "beating" the Big 10 in the Northeast? Or is Northeast college football just fools gold?
In essence, there is money that "could" be made, because basketball has a very real, very tangible value when you look into a conference network. Not only does basketball represent a better chance to get a marquee game that will be watched outside of the fanbase of each school - let's be honest, no one is watching Florida State vs. Savannah St on a Satruday afternoon on the ACC Network when it is competing against 6 other live games EXCEPT Florida State fans. North Carolina vs. Wake Forest, a game that could easily fall to Tier 3 in a given year, will draw fans away from the SEC or Big Ten game on ESPN - they are also the games that are on several days a week that really help in distribution. UConn's TV deal with SNY shows they have some appeal in NYC, when combined Syracuse, Duke, and Notre Dame, who have local appeal, do make an ACC Network more attractive (especially if they sublicense St. Johns home games as well).
(08-08-2013 04:38 PM)Hokie Mark Wrote: I think IF the ACC expands further, I agree with the pod schedule, but as for TV, I think I'd rather NOT renegotiate... instead, I'd use the leverage the way the SEC did to create a true ACC Network. I think that would be the best way to monetize the basketball assets (which UConn & Cincinnati also bring)
(08-09-2013 01:43 PM)Kaplony Wrote: (08-09-2013 12:56 PM)Wilkie01 Wrote: Well, this is attractive to for basketball:
Duke, North Carolina, Syracuse, Louisville, UConn
But it sucks for football, and since football is 80% of our revenue that should trump basketball for any conference other than the ACC. However, as we have seen in the past the ACC (as a conference and individual teams) is not only capable of, is quite comfortable throwing football under the bus to help hoops.
Just so you know, when Swofford said that, he was 100% exaggerating his ass off. Granted he did it for good reason (as a defense against attacks against the ACC football brand). But I know for a fact when the ACC renegotiated the contract back in 2009, the one that jumped the per team payout to $13 million (prior to the renegotiations) from around $6.5 million per team, the primary reason for the significant increase was the ESPN acquisition of the ACC basketball first tier basketball rights that previously belonged to Raycom, and that basketball was actually estimated at being close to 50% of the value of that initial contract, as the football platform had underperformed (remember this was back when the ACC championship game was still in Florida). The sheer number of games and the audience drawn, along with the demos, make it a huge money maker for ESPN. Even if you assume every increase after that from renegotiation, from the addition of Syracuse and Pitt, to the addition of ND Olympic sports, to the swap of Maryland for Louisville was a 100% football increase (not even plausible) that STILL puts basketball at 30% of the value of the revenue.
Realistically, after the Syracuse and Pitt additions, ACC basketball was probably worth more than 50% of the total package. Which make sense when you consider that in total viewer counts, the split is Pretty close to 52/48 basketball. Combine with football games costing 5-10 times as much to produce and that basketball helps drive the ratings of their in-house, highly profitable shows, and that in ACC markets basketball games have a higher syndication value throughout the region, and you can see where it comes from. That is until the latest increase with the ND addition - using the numbers from last year, 2.5 ND road games (19.2 million) is equal to 24% of TOTAL ACC football viewership (79.8 million) from last year - when added to the Louisville swap netted an additional $4 million per team (hence the 23.5% increase in payments). And even now it's probably still worth close between $9 - $10 million per year per team of the contract.
Below is a list of each teams' ratings per game for national TV regular season games
Code:
Current Teams
Football___________________________ Basketball____________________ Total
Team G Avg View Total View Team Gm Avg View Total View Team Gm Avg View Total Viewer
BoCo 4 2,715,750 10,863,000 BoCo 7 251,686 1,761,799 BoCo 11 1,147,709 12,624,799
Clem 9 2,911,222 26,201,000 Clem 13 338,808 4,404,498 Clem 22 1,391,159 30,605,498
Duke 1 505,000 505,000 Duke 24 1,296,880 31,125,119 Duke 25 1,265,205 31,630,119
FLSt 8 3,309,000 26,472,000 FLSt 14 513,858 7,194,013 FLSt 22 1,530,273 33,666,013
GaTc 3 2,566,667 7,700,000 GaTc 8 440,450 3,523,598 GaTc 11 1,020,327 11,223,598
Mary 0 0 0 Mary 11 974,328 10,717,612 Mary 11 974,328 10,717,612
Miam 4 3,475,000 13,900,000 Miam 14 765,544 10,717,612 Miam 18 1,367,645 24,617,612
NC St 2 3,522,500 7,045,000 NC St 20 668,016 13,360,311 NC St 22 927,514 20,405,311
UNCa 2 1,950,000 3,900,000 UNCa 26 1,089,831 28,335,604 UNCa 28 1,151,272 32,235,604
Virg 2 2,000,000 4,000,000 Virg 11 453,797 4,991,764 Virg 13 691,674 8,991,764
Vtch 4 2,225,000 8,900,000 Vtch 8 403,746 3,229,965 Vtch 12 1,010,830 12,129,965
Wake 2 1,950,000 3,900,000 Wake 6 220,225 1,321,349 Wake 8 652,669 5,221,349
Totl 41 2,765,512 113,386,000 Totl 162 744958 120,683,245 Totl 203 1,153,050 234,069,245
Future Additions
Team G Avg View Total View Team Gm Avg View Total View Team Gm Avg View Total Viewer
Lville 6 2,727,667 16,366,000 Lville 16 1,055,244 16,883,909 Lville 22 1,511,360 33,249,909
ND Rd 5 7680000 38,400,000 ND Rd 17 803,173 13,653,944 ND Rd 22 1,839,748 44,153,944
Pitt 6 1,915,667 11,494,000 Pitt 15 567,691 8,515,363 Pitt 21 952,827 20,009,363
Cuse 4 1,909,000 7,636,000 Cuse 18 1,044,029 18,792,525 Cuse 22 1,201,297 26,428,525
Total 21 3,518,857 73,896,000 Total 66 876,451 57,845,740 Total 87 1,423,468 123,841,740
Future Potential Additions
Team G Avg View Total View Team Gm Avg View Total View Team Gm Avg View Total Viewer
Cinc 4 1,850,000 7,400,000 Cinc 14 629,214 8,808,996 Cinc 18 900,500 16,208,996
Conn 3 1,177,000 3,531,000 Conn 14 671,162 9,396,262 Conn 17 760,427 12,927,262
ND Hm 7 4,357,143 30,500,000 ND Hm 0 0 0 ND Hm 7 1,839,748 44,153,944
Note that the "totals" above are not really accurate because a conference game will count for BOTH teams on that list. The true totals for each sport are as follows:
ACC (current members only)
Sport G___Avg Viewers_Total Viewers
Fball_ 27__2,953,926___ 79,756,000
BBall_ 109___710,523____77,447,000
BBTny_11___747,818____8,226,000
(This post was last modified: 08-14-2013 04:12 PM by adcorbett.)
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