quo vadis
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RE: Aresco calls for the return of the BCS system
(12-18-2020 02:31 PM)Attackcoog Wrote: (12-18-2020 01:44 PM)GoldenWarrior11 Wrote: (12-18-2020 12:40 PM)quo vadis Wrote: (12-18-2020 11:45 AM)Attackcoog Wrote: (12-18-2020 09:29 AM)quo vadis Wrote: The AAC could get the same results for $600,000 or so a year, and not because Aresco does a bad job. He does about as good a job as anyone could. It's just that the nature of his position is such that he can't deliver more than about $600k worth of value to the conference per year. The nature of a G5 conference puts limits on how much TV value, bowl value etc. a commissioner can wrangle up.
It's kind of like if McDonalds decided to pay me $50 an hour to work the cash register and fry machine. I could be the best cash register and fry man the Fast Food industry has ever known, and I still would not be worth more than about $12 an hour, because that's all the value-creation possible in that position.
I tend to agree---but the fact is--when I look at the other 4 G5 commissioners---I dont see them getting what we get out of Aresco. Look around. There are no G5 commissioners that are anywhere near as vocal or as actively high profile as Aresco. We see Aresco in the media FAR more than the other G5 commissioners. In fact, that's not just me saying that. One of Harsin's biggest gripes in that email to his AD was essentially that Thompson didnt get out there and beat the drum like Aresco.
What this tells me is we might be able to get someone for $600K to competently manage the conference---but they are unlikely to be as effective at perception building in the media sphere as Aresco. There is one guy I think would be fantastic as the AAC commissioner---but I doubt we could get him for $600K. Tim Brando would be my pick to replace Aresco---assuming he would even take the job at Aresco's salary.
I agree that Aresco is a great cheerleader, and he even seems to be influencing other commissioners in that regard - this past week we have seen the SBC commissioner, and even the SEC commissioner, speak out about the playoffs and NY6 in ways that typically only Aresco has.
Still, there probably isn't much monetary value in all that. At the end of the day, the TV deal and bowl deals are what they are, etc. Plus, that energy is probably pretty duplicable. We could hire a guy at $600k and say "see how Aresco used to talk us up in interviews? That's part of the job too".
When the Big East reorganized in 2013, the league was very much on the outside looking in. Syracuse, Pittsburgh, Louisville, Notre Dame, West Virginia and Rutgers all departed. UConn, Cincinnati and USF stayed with the football group. The C7 replaced them with Butler, Creighton and Xavier. At no time, has Val Ackerman push for or promote a "P6" campaign, or any marketing initiative that attempted to show that the Big East belonged with the top conferences in college basketball. Since being hired, all she has done is organize two challenges with the Big Ten and Big 12, extend (and help secure) MSG as our tournament site long-term, ensure a great TV package (and coverage) with Fox, and help facilitate UConn's return to the league. She accomplished none of that by arguing the system is not fair, or that the league is not treated equally or that its members do not have the same opportunities as other leagues. She allows the members' on-court performance to speak for itself and does less advocating herself.
I bring this up because the leadership and marketing plans from both the AAC and the Big East could not have gone more different, and both were literally cut from the same cloth. If Mike Aresco somehow latched onto the C7 and became the Big East commissioner, and utilized the same methods for promotion, I have zero doubt that the Big East is not viewed as favorably today. The disadvantaged little brother narrative can only be pushed for so long until the general audience gets tired of it. Sure, the involved stakeholders may like it, but if the public is the attempted target to have its minds changed, you cannot keep beating the same drum and expect a different tune.
Ok... First off, the FOX deal was done long before Val Ackerman was even named as Big East commissioner---So she had nothing to do with getting the TV deal done.
Furthermore, the C7, as a group, were solidly accepted as high end basketball properties long before Val Ackerman stepped in the door---otherwise FOX isnt looking to hand the C7 (plus 3 unnamed future members) a 4 million dollar per team payout.
My point is your comparison isnt apples to oranges---its comparing apples to apple seeds.
When the Big East split, it was the common belief that the C7 schools and the AAC schools were on a par in terms of basketball value and performance. The best basketball conference was basically split right down the middle in terms of remaining brand names, success history etc. If anything I recall a slight expectation that the AAC would be a bit better. So the notion that the C7/Big East got the lion's share of the value is IMO just not accurate.
Ackerman did not negotiate the original FOX deal, but she has been an amazing commissioner ever since. Regarding answering the phone, IIRC when Ackerman took over, the Big East conference office was just her and a phone. Aresco and the AAC inherited the entire conference infrastructure, Ackerman had to build everything up from scratch. A June 2013 AP story quotes Ackerman as saying:
"“The office right now is me and my iPhone,” Ackerman said with a laugh before adding that the Big East will find temporary office space in New York City before establishing a permanent home in Manhattan."
Ackerman has really done an amazing job. The uncertainties related to the NBE were massive, it was a basketball league that had just lost Syracuse, Pitt, WVU, UConn and Cincy. To say the doubts were not seriously out about the NBE and that it was foreordained for success is IMO just not an accurate portrayal of reality. But Ackerman has made it work since day one.
(This post was last modified: 12-18-2020 02:51 PM by quo vadis.)
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