(11-29-2023 02:38 PM)stever20 Wrote:  [quote='Wahoowa84' pid='19323625' dateline='1701286154']
Michigan v Ohio State viewership is amazing.

2017 10.5M
2018 13.4M
2019 12.4M
2020 -
2021 15.9M
2022 17.1M
2023 19.1M

The Game is now exceeding the ratings of the best CCG. With this trajectory, they’ll soon be in the stratosphere of CFP finals.

yeah I don't think so. I think regular season there's only so high of a rating you're ever gonna get. And it took this year both being undefeated and the Harbaugh thing- and they couldn't crack 20 million.
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Over the five seasons from 2017-2021, no regular season game had achieved 17M viewers. Last year’s Michigan v OSU game established a new high with 17.1M viewers. This year’s game exceeded the previous high by 2M viewers.

Building brands and interest takes time, so next year actually has more potential because it starts with a higher foundation.

In addition, CCGs have more exclusivity and build-up (2018 Alabama v Georgia; or 2019 LSU v Georgia)…yet this game exceeded the viewership of more meaningful CCG contests.

Finally, last year’s CFP finals of TCU v Georgia was viewed by only 17.2M. Last year’s semifinals had the better ratings with 22.5M watching OSU v Georgia and 21.7M watching TCU v Michigan. Viewership aligns with brands in college football.

(11-29-2023 02:27 PM)Bear Catlett Wrote:  

(11-29-2023 12:49 PM)e-parade Wrote:  

(11-29-2023 12:28 PM)Bear Catlett Wrote:  

(11-29-2023 11:50 AM)dbackjon Wrote:  So in Football and Men's Basketball, B1G schools had highest ratings in over a decade.

Yes, that is why the B1G has a huge contract.

I'm sure multi millions tuned in for that Indiana-Purdue titanic clash.

Surely this is just trolling and you know that every conference is going to have lower rated games and higher rated ones, right?

Actually I'm the one dealing in facts here. The B1G is Ohio State and Michigan. Period.

Match any two of the other ones and I'll bet the ratings are not much better than AAC games.

Why do you think they ran out and got USC, UCLA and Oregon???

Okay.

Iowa vs. Nebraska on the day before got 4.39 million viewers
Penn State vs. Michigan State got 3.38 million


For reference, those are good for 6th and 10th on the week. Meaning the B1G had the #1, as well as 2 of the other top 10 games of the week.

The best AAC game of the week was UTSA vs. Tulane, coming in at 1.72 million (on ABC).
The second best AAC game (Memphis/Temple) came in at 394 thousand (on ESPN).



Week 12 (3 top 10 games of the week):
Michigan vs. Maryland was #2 at 5.43 million
Nebraska vs. Wisconsin was #7 at 2.45 million
Minn vs. Ohio State was #10 at 2.02 million
Illinois vs. Iowa was 847K
Rutgers vs. Penn State was 765K

Highest rated AAC game of the week:
USF vs. UTSA at 429K
SMU vs. Memphis was #2 at 276K


Week 11:
B1G (2 top 10 games of the week):
Michigan/Penn State: 9.16M (#1 of the week)
Mich State/Ohio State: 1.9M (#6)
Minn/Purdue: 1.17M
Rutgers/Iowa: 714K


AAC:
North Texas/SMU: 618K
Tulsa/Tulane: 169K


So yeah. You certainly have some nice "facts" - especially considering for two of those weeks the AAC game that was #1 or #2 in the ratings featured a team that's leaving the conference.

(11-29-2023 02:38 PM)stever20 Wrote:  

(11-29-2023 02:29 PM)Wahoowa84 Wrote:  Michigan v Ohio State viewership is amazing.

2017 10.5M
2018 13.4M
2019 12.4M
2020 -
2021 15.9M
2022 17.1M
2023 19.1M

The Game is now exceeding the ratings of the best CCG. With this trajectory, they’ll soon be in the stratosphere of CFP finals.

yeah I don't think so. I think regular season there's only so high of a rating you're ever gonna get. And it took this year both being undefeated and the Harbaugh thing- and they couldn't crack 20 million.

Actually, it was already really close last year.

Michigan-Ohio State had 17.14 million viewers, while the CFP National Championship Game had 17.22 million viewers. (Note that the CFP semifinals both had higher ratings than the NCG.)

https://www.sportsmediawatch.com/2022-co...ings-page/

(11-29-2023 12:45 PM)IWokeUpLikeThis Wrote:  

(11-29-2023 11:50 AM)dbackjon Wrote:  So in Football and Men's Basketball, B1G schools had highest ratings in over a decade.

Yes, that is why the B1G has a huge contract.

Excellent point. It’s refreshing to see a post with relevant facts, as opposed to someone’s salt and bitterness.

Huge schools = lots of alumni

The huge public schools also dominate their state so they have legions of t-shirt fans as well. This all translates to more viewership

(11-29-2023 03:10 PM)e-parade Wrote:  

(11-29-2023 02:27 PM)Bear Catlett Wrote:  

(11-29-2023 12:49 PM)e-parade Wrote:  

(11-29-2023 12:28 PM)Bear Catlett Wrote:  

(11-29-2023 11:50 AM)dbackjon Wrote:  So in Football and Men's Basketball, B1G schools had highest ratings in over a decade.

Yes, that is why the B1G has a huge contract.

I'm sure multi millions tuned in for that Indiana-Purdue titanic clash.

Surely this is just trolling and you know that every conference is going to have lower rated games and higher rated ones, right?

Actually I'm the one dealing in facts here. The B1G is Ohio State and Michigan. Period.

Match any two of the other ones and I'll bet the ratings are not much better than AAC games.

Why do you think they ran out and got USC, UCLA and Oregon???

Okay.

Iowa vs. Nebraska on the day before got 4.39 million viewers
Penn State vs. Michigan State got 3.38 million


For reference, those are good for 6th and 10th on the week. Meaning the B1G had the #1, as well as 2 of the other top 10 games of the week.

The best AAC game of the week was UTSA vs. Tulane, coming in at 1.72 million (on ABC).
The second best AAC game (Memphis/Temple) came in at 394 thousand (on ESPN).



Week 12 (3 top 10 games of the week):
Michigan vs. Maryland was #2 at 5.43 million
Nebraska vs. Wisconsin was #7 at 2.45 million
Minn vs. Ohio State was #10 at 2.02 million
Illinois vs. Iowa was 847K
Rutgers vs. Penn State was 765K

Highest rated AAC game of the week:
USF vs. UTSA at 429K
SMU vs. Memphis was #2 at 276K


Week 11:
B1G (2 top 10 games of the week):
Michigan/Penn State: 9.16M (#1 of the week)
Mich State/Ohio State: 1.9M (#6)
Minn/Purdue: 1.17M
Rutgers/Iowa: 714K


AAC:
North Texas/SMU: 618K
Tulsa/Tulane: 169K


So yeah. You certainly have some nice "facts" - especially considering for two of those weeks the AAC game that was #1 or #2 in the ratings featured a team that's leaving the conference.

Further to your point, a few things constantly get underestimated with the Big Ten by the general public (but are clear to the TV network executives and why they’re so willing to pay so much for the Big Ten):

(1) The Big Ten schools are simply massive across the board in enrollment and numbers of alums even compared to the SEC schools (outside of Florida and now Texas and Texas A&M) and that adds up;

(2) The larger markets in the Big Ten bring in both a high floor of viewers and a sky high ceiling - even if markets like NYC, Chicago and Philly (and LA in the future) aren’t 100% into college football in the same way as the Birmingham market, it takes only a fraction of the households in any of those markets to dwarf the number of viewers in Birmingham; and

(3) The Big Ten fan base is much more nationalized due to the much more nationalized diaspora of Midwesterners everywhere. In places like Atlanta, Nashville, and any of the major Florida and Texas markets (along with pretty much every major Western market even without counting the new Pac-12 additions), there is going to be a critical mass of Big Ten alums and fans living there in a way that SEC, ACC or Big 12 fans don’t really have a critical mass in NYC or Chicago or most of the Northern markets (and as we established previously, those Northern markets themselves are huge). Once again, that adds up.

The SEC probably has a tick more intense fandom in its immediate region, but the Big Ten has more of a presence in the entire country outside of its home footprint along with so many more of the largest markets in general in its home footprint with a sheer greater number of alums. That largely explains why the TV networks have continued to pay the Big Ten more than the SEC despite the SEC having been clearly the better on-the-field conference for the past 25 years.

(11-29-2023 03:10 PM)e-parade Wrote:  

(11-29-2023 02:27 PM)Bear Catlett Wrote:  

(11-29-2023 12:49 PM)e-parade Wrote:  

(11-29-2023 12:28 PM)Bear Catlett Wrote:  

(11-29-2023 11:50 AM)dbackjon Wrote:  So in Football and Men's Basketball, B1G schools had highest ratings in over a decade.

Yes, that is why the B1G has a huge contract.

I'm sure multi millions tuned in for that Indiana-Purdue titanic clash.

Surely this is just trolling and you know that every conference is going to have lower rated games and higher rated ones, right?

Actually I'm the one dealing in facts here. The B1G is Ohio State and Michigan. Period.

Match any two of the other ones and I'll bet the ratings are not much better than AAC games.

Why do you think they ran out and got USC, UCLA and Oregon???

Okay.

Iowa vs. Nebraska on the day before got 4.39 million viewers
Penn State vs. Michigan State got 3.38 million


For reference, those are good for 6th and 10th on the week. Meaning the B1G had the #1, as well as 2 of the other top 10 games of the week.

The best AAC game of the week was UTSA vs. Tulane, coming in at 1.72 million (on ABC).
The second best AAC game (Memphis/Temple) came in at 394 thousand (on ESPN).



Week 12 (3 top 10 games of the week):
Michigan vs. Maryland was #2 at 5.43 million
Nebraska vs. Wisconsin was #7 at 2.45 million
Minn vs. Ohio State was #10 at 2.02 million
Illinois vs. Iowa was 847K
Rutgers vs. Penn State was 765K

Highest rated AAC game of the week:
USF vs. UTSA at 429K
SMU vs. Memphis was #2 at 276K


Week 11:
B1G (2 top 10 games of the week):
Michigan/Penn State: 9.16M (#1 of the week)
Mich State/Ohio State: 1.9M (#6)
Minn/Purdue: 1.17M
Rutgers/Iowa: 714K


AAC:
North Texas/SMU: 618K
Tulsa/Tulane: 169K


So yeah. You certainly have some nice "facts" - especially considering for two of those weeks the AAC game that was #1 or #2 in the ratings featured a team that's leaving the conference.

Excellent post, even though it isn’t a surprise to 99% of us here.

When posters are honest and strive to keep things fact-based, it elevates the quality of the thread.

(11-29-2023 02:27 PM)Bear Catlett Wrote:  

(11-29-2023 12:49 PM)e-parade Wrote:  

(11-29-2023 12:28 PM)Bear Catlett Wrote:  

(11-29-2023 11:50 AM)dbackjon Wrote:  So in Football and Men's Basketball, B1G schools had highest ratings in over a decade.

Yes, that is why the B1G has a huge contract.

I'm sure multi millions tuned in for that Indiana-Purdue titanic clash.

Surely this is just trolling and you know that every conference is going to have lower rated games and higher rated ones, right?

Actually I'm the one dealing in facts here. The B1G is Ohio State and Michigan. Period.

Match any two of the other ones and I'll bet the ratings are not much better than AAC games.

Why do you think they ran out and got USC, UCLA and Oregon???

Right - using your example of Indiana-Purdue, which was on the limited BTN, got 246K. Not great, but compared to ESPN2/ESPNU broadcasts of AAC games, great (394K for Memphis /Temple, 76K for two of the AAC's top brands in Navy-SMU, 17K for Charlotte-USF

AAC got one over the air feature - Tulane-UTSA that got 1.72. Next highest was the 394K

B1G's other OTA got 4.4M (Iowa/Nebraska) and 3.4M (Penn State/Michigan State)



Heck, one VOLLEYBALL Match on the B1G network had 600K viewers

Agreed that this will be hard to match going forward. If this was next year, OSU and Michigan would already be locked in the playoff and so would most the field before the week. For that matter, as far as teams in the playoff, all next week will determine would be Missoiri/Penn State or Oklahoma State/Iowa (although byes would matter some).

(11-29-2023 05:28 PM)ohio1317 Wrote:  Agreed that this will be hard to match going forward. If this was next year, OSU and Michigan would already be locked in the playoff and so would most the field before the week. For that matter, as far as teams in the playoff, all next week will determine would be Missoiri/Penn State or Oklahoma State/Iowa (although byes would matter some).

But could determine a bye, so still high stakes.


From Pro experience, seeding is important, especially in football if you get one less game.

(11-29-2023 12:01 PM)Glenn360 Wrote:  Ohio State-Michigan 19.0 M
Michigan-Penn State 9.16 M
Penn State- Ohio State 9.96 M

(11-29-2023 03:28 PM)Frank the Tank Wrote:  

(11-29-2023 03:10 PM)e-parade Wrote:  

(11-29-2023 02:27 PM)Bear Catlett Wrote:  

(11-29-2023 12:49 PM)e-parade Wrote:  

(11-29-2023 12:28 PM)Bear Catlett Wrote:  I'm sure multi millions tuned in for that Indiana-Purdue titanic clash.

Surely this is just trolling and you know that every conference is going to have lower rated games and higher rated ones, right?

Actually I'm the one dealing in facts here. The B1G is Ohio State and Michigan. Period.

Match any two of the other ones and I'll bet the ratings are not much better than AAC games.

Why do you think they ran out and got USC, UCLA and Oregon???

Okay.

Iowa vs. Nebraska on the day before got 4.39 million viewers
Penn State vs. Michigan State got 3.38 million


For reference, those are good for 6th and 10th on the week. Meaning the B1G had the #1, as well as 2 of the other top 10 games of the week.

The best AAC game of the week was UTSA vs. Tulane, coming in at 1.72 million (on ABC).
The second best AAC game (Memphis/Temple) came in at 394 thousand (on ESPN).



Week 12 (3 top 10 games of the week):
Michigan vs. Maryland was #2 at 5.43 million
Nebraska vs. Wisconsin was #7 at 2.45 million
Minn vs. Ohio State was #10 at 2.02 million
Illinois vs. Iowa was 847K
Rutgers vs. Penn State was 765K

Highest rated AAC game of the week:
USF vs. UTSA at 429K
SMU vs. Memphis was #2 at 276K


Week 11:
B1G (2 top 10 games of the week):
Michigan/Penn State: 9.16M (#1 of the week)
Mich State/Ohio State: 1.9M (#6)
Minn/Purdue: 1.17M
Rutgers/Iowa: 714K


AAC:
North Texas/SMU: 618K
Tulsa/Tulane: 169K


So yeah. You certainly have some nice "facts" - especially considering for two of those weeks the AAC game that was #1 or #2 in the ratings featured a team that's leaving the conference.

Further to your point, a few things constantly get underestimated with the Big Ten by the general public (but are clear to the TV network executives and why they’re so willing to pay so much for the Big Ten):

(1) The Big Ten schools are simply massive across the board in enrollment and numbers of alums even compared to the SEC schools (outside of Florida and now Texas and Texas A&M) and that adds up;

(2) The larger markets in the Big Ten bring in both a high floor of viewers and a sky high ceiling - even if markets like NYC, Chicago and Philly (and LA in the future) aren’t 100% into college football in the same way as the Birmingham market, it takes only a fraction of the households in any of those markets to dwarf the number of viewers in Birmingham; and

(3) The Big Ten fan base is much more nationalized due to the much more nationalized diaspora of Midwesterners everywhere. In places like Atlanta, Nashville, and any of the major Florida and Texas markets (along with pretty much every major Western market even without counting the new Pac-12 additions), there is going to be a critical mass of Big Ten alums and fans living there in a way that SEC, ACC or Big 12 fans don’t really have a critical mass in NYC or Chicago or most of the Northern markets (and as we established previously, those Northern markets themselves are huge). Once again, that adds up.

The SEC probably has a tick more intense fandom in its immediate region, but the Big Ten has more of a presence in the entire country outside of its home footprint along with so many more of the largest markets in general in its home footprint with a sheer greater number of alums. That largely explains why the TV networks have continued to pay the Big Ten more than the SEC despite the SEC having been clearly the better on-the-field conference for the past 25 years.

The Big Ten has been helped this year and last year because both Ohio State and Michigan have been 11-0 going into the game which led to huge ratings. This year Penn State, the Big Ten's third team, also was undefeated heading into the Penn State and had one loss heading into a November showdown with Michigan, therefore both games had over 9 million viewers.

Meanwhile the SEC's "Ohio State and Michigan" since Texas A&M and Missouri joined have been Alabama and Georgia. Ohio State and Michigan play every year. Alabama and Georgia hardly ever play in the regular season. Now the SEC has more brands but the Iron Bowl was the most watched SEC conference game and it got half the viewership of Ohio State-Michigan and less viewership than not one but three Big Ten conference games.

Last year, the SEC had their "Penn State" in Tennessee. Tennessee played Alabama undefeated and the game had 11.56 million viewers. No SEC game this entire year had that many viewers. Then Tennessee was still undefeated playing Georgia and they topped it with 13.06 million. The problem this year is Tennessee fell back to Earth and Alabama and Georgia didn't play in the regular season (they will play Saturday in the SEC Championship Game and I expect it to top the Iron Bowl). In the Big Ten Eastern Division days, you can count on Michigan, Ohio State, and Penn State to all play each other, guaranteeing three top games a year. You can't guarantee that in the SEC and in the division days non divisional opponents play less frequently because of 8 game schedules and permanent rivals. Luckily divisions go away and Georgia and Alabama will play in 2024.

If you want viewers, it's no secret, you have winning teams play each other and popular teams play each other.

(11-29-2023 05:28 PM)ohio1317 Wrote:  Agreed that this will be hard to match going forward. If this was next year, OSU and Michigan would already be locked in the playoff and so would most the field before the week. For that matter, as far as teams in the playoff, all next week will determine would be Missoiri/Penn State or Oklahoma State/Iowa (although byes would matter some).

Not only would the two be locked in, but they’d be playing a rematch the very next week (assuming UW UO aren’t a factor)

(11-29-2023 05:40 PM)dbackjon Wrote:  

(11-29-2023 05:28 PM)ohio1317 Wrote:  Agreed that this will be hard to match going forward. If this was next year, OSU and Michigan would already be locked in the playoff and so would most the field before the week. For that matter, as far as teams in the playoff, all next week will determine would be Missoiri/Penn State or Oklahoma State/Iowa (although byes would matter some).

But could determine a bye, so still high stakes.


From Pro experience, seeding is important, especially in football if you get one less game.

That still matters (which is why there are some advantages to 12 over 8), but not to anywhere near the extent they matter now. Heck, Alabama is still not 100% locked in even at this point even with a win.

I get why most are excited for this, but it will be much less fun for me personally. The only regular season I get excited for is college football and my interest in random tol ranked games is mostly tied to their stakes which I just dont see as being as big next year

(11-29-2023 07:16 PM)ohio1317 Wrote:  

(11-29-2023 05:40 PM)dbackjon Wrote:  

(11-29-2023 05:28 PM)ohio1317 Wrote:  Agreed that this will be hard to match going forward. If this was next year, OSU and Michigan would already be locked in the playoff and so would most the field before the week. For that matter, as far as teams in the playoff, all next week will determine would be Missoiri/Penn State or Oklahoma State/Iowa (although byes would matter some).

But could determine a bye, so still high stakes.


From Pro experience, seeding is important, especially in football if you get one less game.

That still matters (which is why there are some advantages to 12 over 8), but not to anywhere near the extent they matter now. Heck, Alabama is still not 100% locked in even at this point even with a win.

I get why most are excited for this, but it will be much less fun for me personally. The only regular season I get excited for is college football and my interest in random tol ranked games is mostly tied to their stakes which I just dont see as being as big next year

personally I'd rather have a meaningful postseason than a meaningful regular season if that makes sense.

I think next year games like that Alabama/Auburn game would have been huge. A loss and Alabama would have been dead at large.